Our Story

McIndoe is a small independent brand that has grown from a love of colour, travel and having fun with clothes. We are a conscious brand working towards being as sustainable as possible, and making wearable, lovely things that truly last, rather than chasing fleeting trends.


I run McIndoe as a 1-woman band with the part-time help of my lovely assistant Lottie - we design, pack & ship out all the orders from our studio in South-East London. Each print starts life as a doodle or drawing in my sketchbook, so every pattern develops organically, and usually takes inspiration from a number of places - which usually results in a rather eclectic aesthetic.


Our production recently moved over to organic fabrics and we are now working with a sourcing unit with a ethical factory that is fully GOTs certified in Gujarat, India.